目录

AMP 特定元数据
- 必需的 <amp-story> 属性
- 推荐的 <amp-story> 属性
  - poster-landscape-src
  - poster-square-src
元数据

让您的 Web Stories 可被发现

通过包含必要的元数据和标记，确保您的 Web Stories 能够触达目标受众。

AMP 特定元数据

缺少或不正确的 AMP 特定元数据的 Web Stories 可能不会出现在搜索引擎或第三方平台中。

必需的 <amp-story> 属性

Web Stories 必须包含以下 <amp-story> 属性。

<body>
    <amp-story standalone
    title="Web Story Title"
    publisher="Web Story Publisher"
    publisher-logo-src="https://example.com/logo/1x1.png"
    poster-portrait-src="https://example.com/my-story/poster/3x4.jpg">
    ...
    </amp-story-standalone>
</body>

`title`

Web Story 的标题。

`publisher`

Web Story 发布者的名称。

`publisher-logo-src`

指向 Web Story 发布者徽标图片的 URL。徽标图片应大于或等于 96x96px，并保持 1:1 的宽高比。此徽标目前（2020 年 10 月）在支持 Web Stories 的平台上显示在海报图片顶部的右角。

`poster-portrait-src`

指向用作 Web Story 海报的图片的 URL。用作 Web Story 的封面，应代表故事内容。请勿在其上嵌入或烧录 Web Story 标题。应至少为 640x853px，并保持 3:4 的宽高比。

推荐的 <amp-story> 属性

`poster-landscape-src`

指向用作横向格式的 Web Story 海报的图片的 URL。用作 Web Story 的封面，应代表故事内容。请勿在其上嵌入或烧录 Web Story 标题。应至少为 853x640px，并保持 4:3 的宽高比。

`poster-square-src`

指向用作 Web Story 海报的图片的 URL。用作 Web Story 的封面，应代表故事内容。请勿在其上嵌入或烧录 Web Story 标题。应至少为 640x640px，并保持 1:1 的宽高比。

元数据

展示 Web Stories 的平台依赖于元数据来正确索引和显示它们。包括以下推荐信息，为用户提供愉悦的 Web Story 体验。

在您的 Web Stories 中包含以下推荐的 HTML 标记，以获得最佳用户体验。

规范链接

所有 Web Stories 必须包含指向 Web Story 本身的规范 URL。

<link rel="canonical" href="https://www.example.com/url/to/Web/Story.html">

网站图标

包含一个网站图标，以便在浏览器选项卡中显示为图标。

文档标题

Give your Web Story document a title by including a </a></code> tag.</p> <h2 id="image-alt-text">Image alt-text</h2> <p>Maximize accessibility and indexability by including <a href="https://mdn.org.cn/en-US/docs/Web/HTML/Element/img#Accessibility_concerns">meaningful alt-text for images</a>.</p> <h2 id="video-subtitles-and-captions">Video subtitles and captions</h2> <p>Maximize accessibility and indexability by including <a href="https://mdn.org.cn/en-US/docs/Web/Guide/Audio_and_video_delivery/Adding_captions_and_subtitles_to_HTML5_video">video subtitles and/or captions</a>.</p> <h2 id="page-attachments">Page attachments</h2> <p>Use <a href="https://amp.org.cn/documentation/components/amp-story-page-attachment/">page attachments</a> to present additional information in “classic article form” alongside your Web Story. This can be useful to provide extra detail, deep dives, or onward journeys for the content presented in your Story.</p> <h2 id="schema.org-metadata">Schema.org metadata</h2> <p>Including <a href="https://schema.org/">schema.org</a> structured data vocabulary defines important information about your Web Story that allows third-party platforms, such as search engines, to display and index them.</p> <p> <div class="ap-m-tip"> <div class="ap-a-ico ap-m-tip-icon"> <svg><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="#speech-bubble"></use></svg> </div> <div class="ap-m-tip-content"> Validate your schema.org data using Google's <a href="https://search.google.com/test/amp">AMP Test</a>. </div> </div></p> <h2 id="ogp-facebook-metadata">OGP Facebook metadata</h2> <p>Including <a href="https://ogp.me/">Open Graph protocol</a> enables Web Stories sharing on Facebook.</p> <h2 id="twitter-card-data">Twitter card data</h2> <p>Including <a href="https://developer.twitter.com/en/docs/twitter-for-websites/cards/overview/abouts-cards">Twitter card data</a> allows you to attach photos, videos and media experiences to a Tweet sharing your Web Story.</p> <p> <div class="ap-m-tip"> <div class="ap-a-ico ap-m-tip-icon"> <svg><use xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="#bookmark"></use></svg> </div> <div class="ap-m-tip-content"> Read more about <a href="https://blog.amp.org.cn/2020/02/12/seo-for-amp-stories/">SEO for Web Stories in the AMP Blog</a>. </div> </div></p> </section> <section class="ap--content"> <hr> <ul class="ap-o-mini-card-list"> <li class="ap-o-mini-card-list-item"> <div class="ap-m-mini-card"> <amp-img alt="Author avatar" src="https://github.com/CrystalOnScript.png?size=38" width="38" height="38" class="large" style="max-width: 38px" layout="responsive"> </amp-img> <span> <strong>Written by <a href="https://github.com/CrystalOnScript" rel="nofollow" target="_blank"> @CrystalOnScript </a> </strong> 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